Dream Client's Need

Do you truly understand your dream customer’s problem, pain or need?  In this episode, I want to explore the topic of your dream client’s needs further. Do you truly understand your dream customer’s problem, pain or need?  Can you articulate that in a way that perhaps even your dream customer can’t, but when they hear…

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Traffic Is People

Who is your dream customer? What do you know about them? Where are they congregating? In this episode, I want to highlight another aspect of communicating with your ideal client or your dream customer, and I’m going to get help from someone else to do that. Russell Brunson popularized the concept of sales funnels and…

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Communicating Your Message to Your Ideal Client

Is your communication to your ideal target market getting the response you desire? A key part of all customer journeys is communication. Have you ever spoken to a group of people and ended up with no response? Maybe it was in a live presentation, maybe in an online presentation, or maybe it was one of…

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Recharging Your Business Battery

How are you charging your business battery? In the last episode, I spoke about the customer journey with you and what might be broken in that; in particular, how to find out what to fix. In this episode, I want to step back, and talk about what you need to fix in your own business,…

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