Connecting with Your Ideal Client – E009
Are you really clear on who your ideal client is? To build professional credibility, engage your target audience and connect with your ideal clients requires absolute clarity about who your ideal clients are and how you help them. In this...
Five Success Principles of Human Marketing – Ballarat Cycle Classic – E006
Five Success Principles of Human Marketing are the key components of success in human centered marketing. What are the components of a successful marketing program, framework or campaign? No doubt you've seen and read about a lot of different tactics...
Tools: Video Recording with Loom and Vmaker- E030
One of the most valuable tools to keep online communications more human is video. The ability to quickly record a video, rather than type an email, allows me to share what I'm doing on screen in a visual way, making...
Tools for Reading, Remembering, and Learning – E024
Are you an avid reader and learner like me? In this episode, we'll feature some tools for reading, remembering, and learning that you are going to love! Listen to the podcast to learn more. Listen to the Podcast Show Notes...
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Marketing is the Art and Science of creating and sustaining exceptional, remarkable customer experiences and relationships. Dr Jürgen Strauss FREE MARKETING MASTER MINI-CLASS To build professional credibility, engage your target audience and connect with...
Your Marketing Guide – E017
What if you had a blueprint for your marketing to guide you on the best path of your marketing journey and allow you to focus on enjoying the journey? In this episode, we’re going to start a series of 13...
Recharging Your Business Battery – E011
How are you charging your business battery? In the last episode, I spoke about the customer journey with you and what might be broken in that; in particular, how to find out what to fix. In this episode, I want...
Transformational Marketing Blueprint – Trust – E032
We reached the point where our dream customer has purchased something from us. What's next? The Transformational Marketing Blueprint is a 12 step framework for your marketing, that acts as a guide through the entire marketing journey focused on your...
Podcasting: Being an Awesome Podcast Guest – E025
When you have landed a guest spot on a podcast, how do you ensure you are an awesome, guest, that adds value and will be welcomed back? In this episode, I'll give you some tips to enable you to show...
Getting to Know Your Dream Client – E019
Are you really clear on who your dream client is? In the last episode, we learned about our Lighthouse and the four pillars of our business - our Who, our Why, our What and our How. Now that we have...